Whilst employees still expect a competitive salary, the importance of meaning, purpose and company culture is prevalent post pandemic. Optimizing employee experience is a key business imperative against a backdrop of another challenging year from a talent perspective. We are still living through uncertainty and volatility, with businesses needing to recognize the drivers for high levels of employee satisfaction and welfare.
Establishing a clear purpose is one of the ways in which this can be achieved. This has been an increasing trend over the last couple of years, with many employees wanting to work for a company that has clear purpose and recognizes factors that are larger than the organization itself.
Recognition is also critical, with a recent survey showing that 77% of employees would work harder if they felt better recognized and 68% stating that they would remain loyal to their employer if they were regularly thanked for their efforts.
Collaboration, building strategy together, wellbeing, learning and development, a superb onboarding experience - the list of considerations that we need to give to the overall experience is not limited, and needs to be considered with a holistic viewpoint.
Salary is clearly important, but the value of these factors should not be underestimated, now more than ever.